Drive real business results as a brand or marketing manager
Marketing Management Ontario College Graduate Certificate program
Become a leader in the energetic, ever-changing field of marketing. Combine analytical and creative marketing approaches that result in business growth.
Part-time
Program information
Program description
In this program, students gain the knowledge, skills, and attitudes they need to become marketing professionals who can effectively manage a range of tasks and functions within business-to-business (B2B) and business-to-consumer (B2C), not-for-profit, and government organizations. Using a broad range of analytical and creative approaches, students gain a wide understanding of marketing management fundamentals as they focus on concepts related to advertising, promotion, public relations, marketing research and data analytics, online/digital marketing, and international marketing management. As a result, students gain valuable insight into all aspects of marketing from an online, local, and international perspective.
Intake information
| Start date | Campus |
|---|---|
| Fall 2022 | Barrie |
| Winter 2023 | Barrie |
Tuition and fees
- Visit our tuition and fees page for detailed information on the cost to attend Georgian.
- You can afford this! Explore OSAP as well as awards, scholarships and bursaries to help you pay your way to graduation.
Explore life at Georgian
What are the admission requirements for the Marketing Management program?
Marketing Management admission requirements
Post-secondary diploma or degree, or equivalent; education or experience in a business setting is desirable.
What career paths can I take in marketing and management?
Your Marketing Management graduate certificate gives you many career opportunities
Graduates of this program may be employed by or initiate entrepreneurial start-ups or will be prepared to work in a variety of business-focused environments and middle-management roles, including:
- account executives
- media planners and buyers
- brand managers
- marketing analysts/researchers
- sales and marketing coordinators/managers
- community engagement managers
- digital media marketers
- social media managers
- communications managers
Flex MORE. Study Marketing Management part-time
Benefits of studying part-time:
- Register on a course-by-course basis, paying as you go
- MORE choices. We are always adding more flexible delivery programs and courses.
What you need to know:
Next steps:
What courses are included in the Marketing Management graduate certificate program?
Course overview
12 Program Courses
Program-specific courses
Semester 1 courses are listed below. For a full list of courses in the program including course descriptions, view the Marketing Management program outline.
- MKMN 1000 – Graphic Design
- MKMN 1001 – Advertising, Promotion, and Public Relations
- MKMN 1002 – Database Marketing Strategies
- MKMN 1003 – Computer Applications For Database Marketing
- MKMN 1004 – Applied Marketing Research
- MKMN 1005 – Fundamentals of Economics and Finance
Do you have questions about Marketing Management? Contact us!
Thinking about applying to Georgian?
Contact our student recruitment team to explore your study options.
- 705.722.5152
- recruitment@georgiancollege.ca
Already applied to Georgian?
Connect with the Office of the Registrar for admissions-related questions.
- 705.722.1511
- registrar@georgiancollege.ca
Are you an international student?
Contact our international recruitment team to learn more about studying at Georgian.
- 705.728.1968, ext. 1218
- international@georgiancollege.ca
Ways to connect
Attend a virtual Get to Know Georgian
session on July 12 or Aug. 9.
Learn more and RSVP
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of our campuses.
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with a recruitment specialist.
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